Trade

online marketing

Four Tactics to Maximize Your Trade Marketing Strategies

Marketing has many facets. There are advertising, branding, and direct marketing. There is also trade marketing, a field that many often overlook. However, this is a necessary discipline, as it allows you to build your network by finding suppliers, new business partners, and even clients. Many businesspeople have the impression that trade marketing is just …

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person using a laptop and notebook

Are YouTube Advertisements Effective or a Sham?

YouTube is everywhere nowadays. It’s on your phone, streaming to the Smart TV, and even playing your favorite tunes on the laptop. We can’t deny how successful this video sharing platform has become, gaining millions of visitors every day, and hundreds of hours of content uploaded simultaneously. The platform is now home to many content …

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business growth

How Does Micro-Influencing Affect Sales?

Throughout decades, marketing, advertisements, and commercials have been cornerstones in converting customer engagement into leads. Making people aware of your product has a significant impact on sales. As decades to pass, the traditional means of marketing products and making the public aware of your products are services have become saturated, especially when business owners are …

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business growth

Bigger and Better: Important Pointers for Business Expansion

Every entrepreneur dreams of making it big out there. It’s either they want to help more people, disrupt the market, or earn big. Regardless of the motivation, one way of turning your venture into a big name is by expanding it. For many businesses, this might mean different things. For some, it may be moving …

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A Newbie’s Guide to Planning Marketing Events

Formulating strategies for events is challenging, even for veteran specialists. There are many ideas available online, but most of these are already dated. Endorsing an event via print media isn’t enough since advertisers prefer using social media as a promotional platform. It’s the best tool to reach a specific target market and engage them. Although …

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Freight truck being loaded

Why Should You Get an Automated Truck Loading System?

Manual truck loading and unloading can be tedious, risky, and time-consuming, which is why automated truck loading systems are becoming more popular. An automated loading system uses a moving loading plate to transfer cargo from the dock to the truck, and typically needs one system in the vehicle and one on the loading dock. An …

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